HUZZAH Probiotic Seltzer

Created by BrandOpus

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With a bold, graphic style and energetic tone of voice, HUZZAH™ has the ability to make the consumer look and drink twice and make waves in a sea of seltzer sameness.”

With the goal of targeting consumers that live life out loud, HUZZAH™ is energetic and enthusiastic in its branding – from its celebratory name to its bright, neon color palette. The bold-brushstroke exclamation point symbol front and center and the blend of straightforward graphics and photography creates a brand world that aims to break through in the seltzer aisle.

The visual, brand world of HUZZAH™ is a vibrant one that uses pops of colors on a crisp, white canvas to not only engage consumers and reflect the product’s cool, Southern California origins.

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